Our Team
Professors and Teachers with extensive experience in science and practice
Prof. Dr. Jan Freidank [Program Director]
| Strategic & op. Management
Objectives
Participants will acquire essential knowhow in the field of international marketing based on the international marketing mix.
Topics
- the global environment and strategies for internationalization
- market segmentation
- strategic and operative market research
- culture-related buying behavior
- managing the marketing mix
This email address is being protected from spambots. You need JavaScript enabled to view it. Dipl. oec. troph. Rieke Feierabend, MBA
| Coordination MBA-program
| Phone: +49 (0) 641 / 309 - 2707
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Jens Klose
| Statistics and EconomicsProdekan
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Stephanie Hanrath
| Thesis supervisor for controlling
| Examination Board Chair
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Nils Madeja
| General Management
| Digital Business
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Simon Kiesel
| Digital Marketing
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Frank Althoff
| Financial Accounting
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Gero Holthoff
| Managerial Accounting
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Tabea Hirth-Göbel
| Managerial Accounting
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Gerrit Sames
| Industrie 4.0
Dekan
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Mauro Cavallone
| International marketing
| Intercultural communication
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Matthias Gross
| Leadership
| Human Resources
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Derk-Hayo Reimers
| Foundation of Business Admin.
| Applied Macroeconomics
This email address is being protected from spambots. You need JavaScript enabled to view it. Volker Michel
| Leadership and Communication
This email address is being protected from spambots. You need JavaScript enabled to view it. Prof. Dr. Uwe Sachse
| International Marketing SMES
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